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home > issues > 7

Slow Shopping Sites Delay Santa: Scrooge Response Times - Minimize HTTP Requests

Optimization Week Issue #7, Dec. 17, 2003

Last-minute holiday shoppers may find themselves frustrated when shopping online. In the spirit of the season, we review fourteen top shopping sites for download speed. We also talked to Santa to see what all the fuss was about. For our matching Speed Tweak of the Week we show how to minimize HTTP requests for maximum speed.

If you've got an idea for a speed review or tip we want to hear from you. If you've found a site that you find particularly fast or slow let us know about it and it just might appear in a future issue.

Slow Shopping Sites Delay Santa: Scrooge Response Times
Popular shopping sites put unnecessary wait on Santas worldwide, increasing anxiety for last-minute shoppers. Optimization Week's recommendations could speed up Santa's sleigh and give savvy sites an edge.
Minimize HTTP Requests
By combining external files and embedding CSS and JavaScript within your HTML you can minimize the number of HTTP requests required to render your page.